Good Morning. A 38-year-old just set the World Cup scoring record days before turning 39, beating a mark that stood since 2014.

Plus, a detergent that costs double, Greenspan's 100-year legacy, and the Japanese fix for a dying lawn (forwarded this email? Join 523k readers).

Lionel Messi became the all-time leading scorer in World Cup history yesterday, netting his 17th and 18th goals in Argentina's 2-0 win over Austria in Dallas. He passed Germany's Miroslav Klose.

The 18 goals also top the women's record of 17 held by Brazil's Marta, making Messi the all-time leader across both. He has scored in six straight World Cup games and all five of Argentina's goals here.

The run started 20 years ago, when an 18-year-old Messi scored his first World Cup goal in 2006. Days before turning 39, he leads the Golden Boot race, and 12 of his 18 goals have come after age 35.

▲ David Beckham says Messi is the GOAT

Alan Greenspan, who ran the Federal Reserve for 18 and a half years under four presidents, died yesterday at his Washington home at age 100. The cause was complications of Parkinson's disease (WSJ).

He was the second-longest-serving Fed chair, hailed as a maestro for steadying markets after the 1987 crash and engineering a rare soft landing in 1994. But his faith that financial firms would police themselves shaped years of light-touch regulation, and the 2008 crisis, fueled partly by risky mortgage lending he declined to rein in, reshaped his legacy (More).

Once called the second most powerful person in America, he could move global markets with a sentence. He is survived by his wife, journalist Andrea Mitchell. Watch one of his most self-reflective interviews, here.

Procter & Gamble is rolling out Tide evo nationwide, a flexible 3-inch detergent "tile" that took more than a decade to develop. It's now hitting Walmart, Target, and shelves in all 50 states.

P&G already controls roughly 60% of the US detergent market, with Tide alone near 40%. The company's mantra: if anyone disrupts a category it competes in, it had better be P&G. Each new format is a gamble.

The catch is the price. A 42-tile box runs about $20, roughly 47 cents a load, versus $13 for the same count of pods. Shoppers have balked, and since March evo has captured just 0.6% of the category.

We took the New York Times' ranking of the best films since 2000 and put the whole thing on a one-page checklist, so you can see how many you have actually seen and where you land.

It is hard to pick favorites on a list this strong, but these are the ones we have watched on repeat:

That is just our cut. The rest of the hundred is below:

Here is what the garden center won't tell you: your lawn is not hungry, your soil is dead. The four-step fertilizer is a sugar rush that builds no roots. Drop it for a month and the lawn collapses. The Japanese fix feeds the soil instead, and most of it is free.

Feed the system, not the symptom. The full video covers all seven problems, plus the math: about $125 a year versus the $500 to $1,500 you spend now.

▲ Satya Nadella warns AI giants can't "eat the economy," pushes cheaper models to challenge OpenAI

▲ Instagram bets on longform episodic TV, reversing the vertical 15-second clips it spent a decade training you on

▲ '37 mansions in the sky' priced from $15 million draw zero buyers on Surfside collapse site

▲ Police drones now answer calls before deputies 71% of the time in CA, with one disarming a suspect by magnet

▲ TV anchor quits on air saying he wanted to do more than report 'sanitized news,' leaves co-anchor wife alone at the desk

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